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Winter 2019/20 communications toolkit

Welcome to the winter communications toolkit. This includes posters, leaflets, articles for websites and suggested social media activity. 

It also provides links to other resources and promotional materials for national campaigns from NHS England, Self Care Forum and PHE.

For further information or guidance on using the toolkit please contact capccg.contact@nhs.net

Winter toolkit banner 2019-20.jpg

Background: Winter campaign

The local winter campaign will run from October 2019 until March 2020. It focuses on the following:

  • Self care and pharmacy
  • Flu 
  • GP access 
  • NHS 111 
  • Local NHS services

'Help Us Help You' resources  

All activity will support the NHS national 'Help Us Help You'  campaign.  As part of this all GP practices should of received a resources pack for this already with posters, leaflets etc.  You can also download additional materials from the national campaign resource centre HERE. Please note you will need to register to have full access to all materials.

Local resources/materials   

The CCG has also developed a series of localised resources that GP Practices can use to help raise awareness. These include:

Posters and flyers - for patient areas

The following posters/flyers are available to download from the ‘related documents' section on the right of this page. 

  • OTC and waste medicines flyer
  • UTC Peterborough posters
  • Winter health /treat illnesses at home/OTC  poster

Translated materials - posters/patient leaflets

A range of leaflets and posters are now also available in a number of different languages including Polish, Romanian, Russian and Urdu. You can access these in the Translated resources communications toolkit HERE.

Website resources – to upload to practice websites

You can use the following copy/text on your website.  A series of images than can be used are available to download from the ‘related documents' section on the right of this page.

Website copy:

Guide to local NHS services available over Christmas and New Year 

Local residents are being urged to use NHS services wisely and ensure they choose the right service for their illness or injury over the Christmas and New Year break.

Our practice opening hours will be:

***INSERT PRACTICE OPENING HOURS****. 

Urgent GP appointments will be available over the Christmas and New Year break.  Please contact the practice for further details. Alternatively, there will be a wide range of other local NHS services available during this time. Click HERE for further information.

Website copy:

Don’t swallow up your NHS - use it wisely this winter

Winter illnesses such as colds and coughs, sore throats, and upset stomachs can easily be treated at home with medicines available at low cost from your local pharmacy - no GP appointment or prescription required.

Be sure to stock up on the following winter self care essentials to not only help save you time and help you to feel better quicker, but help save the NHS much needed resources.

  • pain relief (paracetamol)
  • cough and sore throat remedies
  • first aid kit
  • upset stomach treatment
  • rehydration treatment
  • heartburn and indigestion treatment

 Your local pharmacist can also offer you advice and guidance on the best treatment for you – no appointment needed.  

Pharmacists are available on every high street and in supermarkets with many open evenings and weekends. Click HERE to find a pharmacy near you. 

Website copy:

Don't delay - order your repeat prescriptions today!

Patients are reminded to plan ahead and make sure they have the right medicines to see them through the Christmas and New Year.

Ordering and collecting new prescriptions can take several days. So, if you or someone you care for requires medicines regularly, please make sure you order and collect repeat prescriptions in good time to ensure you or your family have enough medicine to last over the festive period.

Website copy:

NHS 111 - available 24/7, 365 days a year

NHS 111 can help if you have an urgent medical problem and you’re not sure what to do.

To get help from NHS 111, you can:

How NHS 111 works

You answer questions about your symptoms on the website, or by speaking to a fully trained adviser on the phone.  Depending on the situation you’ll:

  • find out what local service can help you
  • be connected to a nurse, emergency dentist, pharmacist or GP
  • get a face-to-face appointment if you need one
  • be told how to get any medicine you need
  • get self-care advice

So, if you think you need urgent medical help, call NHS 111 or visit 111.nhs.uk

Website copy:

Evening and weekend appointments available

All our patients now have access to more pre-bookable evening and weekend GP and nurse appointments.

To book an appointment, contact our reception team who will be able to book an appointment for you, or direct you to where you can do this online.

Appointments may not be at this practice, but if you talk to our receptionists, they will help you find the right service and at a time that is convenient.

Website copy:

Book your flu jab today – it’s free because you need it!

Patients in at risk groups are being reminded to get their free flu jab.  Adults over 65; those with long term health conditions; children aged two to eleven; carers and pregnant women may all be eligible.

Flu is a highly contagious illness that spreads rapidly through the population. Although it’s not possible to know which strains of flu will circulate each winter, the flu vaccination is still the best protection against an unpredictable virus which can cause severe illness and deaths amongst vulnerable groups.

If you are eligible for the flu vaccine, get it now – it’s free because you need it. 

Please contact reception to book yours or visit www.nhs.uk/fluvaccine for more information.

Website copy:

Help keep Antibiotics working

Antibiotics are essential to treat serious bacterial infections. They can be used to kill harmful bacteria and have saved millions of lives across the country.

However, they are frequently being used to treat minor illnesses such as coughs, earache and sore throats that can get better by themselves. Taking antibiotics can encourage harmful bacteria that live inside you to become resistant. That means that antibiotics may not work when you really need them

Please help to keep antibiotics working by always following your doctor, nurse or healthcare professional’s advice on antibiotics.


Social media 

You can use any of the following posts across your twitter, facebook or Instagram. A series of images that can be used on social media are available to download from the ‘resources’ section on this page. Alternatively, please follow the CCG accounts and retweet our activity. 

Tweets

GP closed?  From your local pharmacy, minor injury units and NHS 111, there are a wide range of other local NHS services available over the Christmas period. Find out more 

https://www.cambridgeshireandpeterboroughccg.nhs.uk/news-and-events/latest-news/your-guide-to-local-nhs-services-available-over-christmas-and-new-year/

Feeling unwell and not sure what to do? Call NHS 111 or visit online at 111.nhs.uk 
Simply answer questions about your symptoms and get NHS medical help near you.  #HelpUsHelpYou
Did you know...? You have access to pre-bookable evening and weekend GP and nurse appointments?  Contact our reception team for more details. #HelpUsHelpYou
All set for Christmas? Make sure you get your repeat prescriptions to ensure you have enough medicines to cover the Christmas break.
Antibiotics are not always the answer! Taking them when you don't need them puts you and your family at risk. Always take your doctor's advice.#HelpUsHelpYou
Coughs & colds, sore throats & upset tummies can be treated at home with basic medicines - no GP apt required! #HelpUsHelpYou



Facebook posts
Did you know...? You have access to pre-bookable evening and weekend GP and nurse appointments?  Contact our reception team for more details. 
Now’s the time to get your free flu jab! Over 65; long term health conditions; children aged 2 - 11; and pregnant women may all be eligible. https://www.nhs.uk/staywell/

 There are still a wide range of other local NHS services available over the Christmas period. Find out more here 

https://www.cambridgeshireandpeterboroughccg.nhs.uk/news-and-events/latest-news/your-guide-to-local-nhs-services-available-over-christmas-and-new-year/

Winter is here…..please use your NHS wisely! Coughs & colds, sore throats & upset tummies can all be treated easily at home with basic medicines available from your local pharmacy - no prescription required! Save yourself time, and save the NHS money, see your pharmacist.  

All set for Christmas? Make sure you get your repeat prescriptions to ensure you have enough medicines to cover the Christmas break.

Children can get between eight to 10 colds a year, and a cough can last at least three weeks before it starts to improve. Most minor childhood illnesses don't need a GP appointment and can be treated with basic medications that you can buy at your local pharmacy. Have a look at our guide to childhood illnesses. https://www.cambridgeshireandpeterboroughccg.nhs.uk/news-and-events/leaflets-and-guides/your-guide-to-childhood-illnesses/
Antibiotics are not always the answer! Taking them when you don't need them puts you and your family at risk. Always take your doctor's advice.


Articles for GP practice/local community newsletters

Practices are encouraged to promote campaigns within their local community.  The following article, which is a more general article about winter health can be used in Practice newsletters or local community newsletters such as PPGs, parish councils and community groups.  Images to go alongside it are available to download from the ‘related documents' section on the right of page.

Article: Stay Well this winter

Winter weather can be seriously bad for our health. Being cold can aggravate existing conditions and raise the risk of increased blood pressure, heart attacks and strokes. However, there are lots of things you can do to stay well this winter.

  • Get expert advice - If you start to feel unwell, even if it's a cough or a cold, don't wait until it gets more serious. Seek advice on the best treatment from your local pharmacist.
  • Make sure you get your free flu jab- Flu is a highly contagious and can cause serious complications for at risk groups. Adults over 65; those with long term health conditions; children aged 2 - 11; carers and pregnant women may all be eligible for a free flu vaccination – ask your GP today.
  • Stock up your medicine cabinet - A well-stocked medicine cabinet can help you treat common winter ailments such as coughs, colds, sore throats and sickness bugs at home.  
  • Keep warm - Keeping warm, both inside and outdoors, over the winter months can help to prevent colds, flu and more serious health problems such as heart attacks, strokes, pneumonia and depression.
  • Get the right help - Make sure you're receiving all the help you are entitled to. Learn how to make your home more energy efficient and take advantage of financial schemes to keep up with energy bills. Visit Keep Warm, Keep Well for details.

For further information on staying well this winter visit www.nhs.uk/staywell

23/12/2019